Last Updated on September 27, 2025
Investing in a gold IRA has become a popular strategy for safeguarding your retirement savings against market volatility, inflation, and economic uncertainty.
Among the many options available, Priority Gold has emerged as a notable player in the precious metals IRA space, promising secure storage, expert guidance, and a streamlined investing experience.
In this comprehensive Priority Gold review, we’ll break down everything you need to know about it, from their services and fees to their security measures and customer experience.
By the end of this guide, you’ll have a clear understanding of whether Priority Gold is the right choice to help diversify and protect your retirement portfolio.
Industry Rating:
- AAA rating on Business Consumer Alliance (BCA)
- A+ rating on Better Business Bureau (BBB)
- Positive ratings on Trustpilot
- Positive ratings on Consumer Affairs
Editor’s Rating:
Table of Contents
Company Overview
Priority Gold is a U.S.-based precious metals IRA provider that helps investors diversify and protect their retirement portfolios with gold, silver, platinum, and palladium.
Founded in 2012, the company was established with a mission to simplify the process of investing in precious metals IRAs while providing expert guidance and secure storage solutions.
Over the years, Priority Gold has developed a reputation for transparency, personalized customer service, and education-focused investment support.
The company specializes in helping both first-time and experienced investors safely transition a portion of their retirement savings into tangible assets, offering peace of mind amid market volatility.
Specialty: Priority Gold focuses on precious metals IRAs, making the process of buying, storing, and managing physical metals as seamless as possible for investors.
Minimum investment: Investors can start with a minimum of $5,000, making it accessible to a wide range of retirement savers.
Custodian partner: Priority Gold partners with Equity Trust, an IRS-approved custodian, to ensure all accounts meet strict regulatory standards.
Storage partner: Metals are securely stored with Brinks Global Services, a trusted high-security depository, offering insured storage and robust security measures.
With nearly a decade of experience, Priority Gold combines education, transparency, and secure services to help investors make informed decisions about diversifying their retirement portfolios with precious metals.
What Makes Priority Gold Unique?
Priority Gold stands out in the crowded precious metals IRA market thanks to several key differentiators:
1. Personalized Investor Guidance:
Unlike many competitors, Priority Gold assigns a dedicated IRA specialist to guide investors through every step, from account setup to metal selection, ensuring a smooth and informed experience.
2. Education-Focused Approach
The company emphasizes investor education, offering resources, webinars, and one-on-one consultations to help clients understand the benefits and risks of precious metals investing.
3. Transparent Fee Structure
Priority Gold prides itself on no hidden fees, providing clear information about account setup, storage, and maintenance costs upfront.
4. Flexible Precious Metals Options:
Investors can diversify beyond gold, including silver, platinum, and palladium, giving more flexibility in building a retirement portfolio tailored to individual goals.
5. Trusted Partnerships
Collaborations with Equity Trust as custodian and Brinks Global Services for storage give investors confidence in the security and compliance of their accounts.
These features make Priority Gold particularly appealing for investors who value personalized support, transparency, and secure, IRS-compliant storage for their retirement assets.
Services Offered
Priority Gold offers a range of services designed to simplify the process of investing in precious metals IRAs and to provide flexibility for investors seeking alternative retirement assets.
Key services include:
1. Gold IRA Accounts
Priority Gold helps clients set up self-directed IRAs that allow investment in gold and other IRS-approved precious metals, giving investors a hedge against market volatility and inflation.
2. Precious Metals Purchases
Beyond IRAs, investors can purchase physical gold, silver, platinum, and palladium for personal ownership, with secure storage options available.
3. IRA Rollovers & Transfers
Priority Gold assists with IRA rollovers or transfers from existing retirement accounts, making it easier to diversify without triggering tax penalties.
4. Secure Storage Solutions
Metals purchased through Priority Gold are stored in insured, high-security depositories such as Brinks Global Services, ensuring peace of mind.
5. Buyback Program
Investors have the option to sell their metals back to Priority Gold at market rates, providing liquidity and flexibility.
6. Educational Support
Priority Gold offers one-on-one consultations, webinars, and guides to help investors understand the benefits of precious metals IRAs and make informed decisions.
With this comprehensive suite of services, Priority Gold aims to provide a seamless experience for investors looking to diversify their retirement portfolios with precious metals.
Fee Structure
Priority Gold offers a transparent fee structure designed to keep costs predictable for investors.
Their fees cover account setup, maintenance, and secure storage, with no hidden charges.
Below is a breakdown:
One time fees
| Fee type | Amount | Description |
|---|---|---|
| Account setup fee | $50 | One-time fee to open a self-directed IRA. |
| Wire transfer fee | $25 | Charged for incoming or outgoing wire transfers. |
Annual fees
| Fee type | Amount | Description |
|---|---|---|
| Annual Maintenance Fee | $80 | Charged yearly by the IRA custodian to manage and administer your account. |
| Storage fee (non-segregated) | $80+ | For pooled storage options at the depository. |
| Storage fee (segregated) | $100+ | For secure, insured depository storage of metals. |
Overall, Priority Gold’s fees are competitive and clearly communicated upfront, making it easier for investors to plan their retirement strategy without worrying about unexpected costs.
Ease of Use & Investor Experience
Priority Gold is designed to provide a smooth and user-friendly experience for investors, whether you’re new to precious metals IRAs or a seasoned retirement planner.
Key aspects of the investor experience include:
Simple Account Setup
Opening a self-directed IRA with Priority Gold is straightforward.
The process involves completing a few forms online or with the assistance of a dedicated IRA specialist, who guides you step by step.
Most accounts are fully set up within a few business days.
Personalized Support
Every investor is paired with a knowledgeable account representative who answers questions, explains investment options, and provides guidance on IRA rollovers, transfers, and metal selections.
Intuitive Processes
Priority Gold’s systems make it easy to purchase metals, track your account, and manage storage options.
Investors also receive timely updates on their account status and market trends affecting their investments.
Educational Resources
The company offers guides, webinars, and one-on-one consultations, helping clients make informed decisions and feel confident in their retirement strategy.
Overall, Priority Gold combines personalized support with streamlined processes, making it one of the more accessible and investor-friendly options in the precious metals IRA market.
Security & Storage of Precious Metals
Priority Gold takes the security of your precious metals very seriously, ensuring your retirement assets are protected at every step.
Key features include:
1. Trusted Storage Partners
Metals are stored with Brinks Global Services, one of the world’s leading high-security depositories, providing insured and professionally managed storage.
2. Segregated & Non-Segregated Options
Investors can choose between segregated storage, where your metals are stored separately and clearly identified, or non-segregated storage, which is a cost-effective pooled storage option.
3. Fully Insured Assets
All metals stored through Priority Gold are fully insured, giving investors peace of mind that their investments are protected against theft, loss, or damage.
4. Compliance with IRS Regulations:
Priority Gold ensures all storage practices meet IRS requirements for self-directed IRAs, including proper documentation and secure handling of all metals.
By combining high-security storage, insurance coverage, and IRS-compliant procedures, Priority Gold ensures that investors’ retirement metals are safe, secure, and easily accessible if needed.
Buyback Program: How Easy Is It to Sell Back Your Metals?
Priority Gold offers a flexible and straightforward buyback program, allowing investors to sell their precious metals back quickly when needed.
Key highlights include:
1. Guaranteed Buyback
Investors can sell metals back to Priority Gold at competitive market rates, providing liquidity and flexibility for retirement planning.
2. Simple Process
The buyback process is straightforward.
Investors can contact their dedicated IRA specialist to initiate a sale, and Priority Gold handles all logistics, including shipping, verification, and payment.
3. Fast Turnaround
Most buyback transactions are completed within a few business days, depending on the metal type and quantity, making it convenient for investors who need access to funds quickly.
4. Transparent Pricing
Priority Gold provides real-time market-based pricing, ensuring investors get fair value for their metals without hidden fees or delays.
Overall, the buyback program adds an extra layer of convenience and peace of mind, making it easy for investors to convert their metals into cash whenever necessary.
Customer Reviews & Reputation
Priority Gold has earned a positive reputation in the precious metals IRA industry for its transparency, customer service, and ease of investing.
Here’s what investors are saying:
Excellent Customer Service
Many clients highlight the personalized guidance from dedicated IRA specialists, noting that representatives are responsive, knowledgeable, and helpful throughout the account setup and investment process.
Smooth Account Setup
Investors frequently mention the hassle-free IRA setup, appreciating that Priority Gold walks them through rollovers, transfers, and metal purchases with clarity and efficiency.
Reliable Storage & Security
Clients express confidence in the secure, insured storage provided by Brinks Global Services, emphasizing peace of mind knowing their metals are well-protected.
Transparent Pricing
Reviews often praise the clear fee structure and fair buyback process, highlighting that there are no hidden charges and the market-based pricing is competitive.
On review platforms like Trustpilot and other online forums, Priority Gold maintains strong ratings, reflecting consistent investor satisfaction and trust.
Overall, Priority Gold’s reputation is solid, particularly for investors who value personal attention, transparent practices, and secure storage of their retirement metals.
Pros and Cons
| Pros | Cons |
|---|---|
| Personalized Support: Dedicated IRA specialists guide investors through account setup, rollovers, and metal selection. | Minimum Investment: $5,000 may be high for some new investors. |
| Transparent Fees: Clear pricing with no hidden charges for setup, storage, or transactions. | Limited Physical Locations: All account setup and consultations are primarily remote, which may not appeal to investors who prefer in-person services. |
| Secure Storage: Metals are stored with Brinks Global Services, fully insured and IRS-compliant. | No Cryptocurrency Options: Focus is solely on precious metals; investors seeking crypto diversification will need another provider. |
| Flexible Investment Options: Investors can diversify with gold, silver, platinum, and palladium. | |
| Easy Buyback Program: Simple and fast process to sell metals back at market rates. | |
| Dedicated IRA Specialists: Personalized guidance throughout account setup and investment. |
Overall, the pros outweigh the cons, particularly for investors looking for secure, IRS-compliant precious metals IRA services with strong support and education.
Who Is Priority Gold Best For?
Priority Gold is an excellent choice for investors who want a secure, straightforward, and educational approach to precious metals IRAs.
- New and First-Time Investors: Those who want personalized guidance from dedicated IRA specialists to navigate rollovers, transfers, and metal selection.
- Security-Focused Investors: Individuals who prioritize IRS-approved, insured storage for their retirement metals.
- Diversification Seekers: Investors looking to diversify retirement portfolios with gold, silver, platinum, or palladium.
- Transparency-Minded Investors: Those who value clear, upfront fees without hidden charges.
- Hassle-Free Account Management: Investors who want streamlined setup, easy metal purchases, and a convenient buyback program.
- Investors with Very Small Retirement Accounts: The $5,000 minimum investment may be a barrier for some.
- Those Seeking In-Person Services: Priority Gold primarily operates remotely, which may not appeal to investors who prefer face-to-face consultations.
- Crypto or Non-Metal Investors: Individuals looking for cryptocurrency or non-precious metal investments will need a different provider.
In summary, Priority Gold is best for investors who value security, education, and personal support in their precious metals IRA journey, but it may not suit those seeking lower entry points, in-person services, or alternative investment options.
FAQ
What types of metals can I buy through Priority Gold?
Investors can purchase gold, silver, platinum, and palladium, all of which are IRS-approved for self-directed IRAs. The company offers a variety of bullion coins and bars to suit different investment goals.
Does Priority Gold charge storage fees?
Yes, metals are stored in insured depositories. Storage fees vary depending on the type of storage:
- Segregated storage: starting at $100/year
- Non-segregated storage: starting at $80/year
All fees are transparent with no hidden charges.
Can I buy metals for direct delivery, not just an IRA?
Yes, Priority Gold allows investors to purchase physical metals for personal ownership, not just for IRAs. These metals can be shipped directly to the investor’s home or delivered to a secure storage facility.
How do I sell back my metals?
Priority Gold offers a simple buyback program. Investors contact their IRA specialist, who guides them through the process. Metals are sold at competitive market rates, and most transactions are completed within a few business days.
Does Priority Gold offer online pricing?
Yes, Priority Gold provides real-time, market-based pricing for metals. This allows investors to track current values and make informed buying or selling decisions.
Who is the IRA custodian for Priority Gold?
Priority Gold partners with Equity Trust, an IRS-approved custodian that manages all accounts in full compliance with federal regulations.
Final Verdict: Is Priority Gold Worth It?
Priority Gold stands out as a reliable and investor-friendly precious metals IRA provider.
With nearly a decade of experience, the company combines personalized guidance, secure IRS-compliant storage, and a transparent fee structure, making it a strong choice for those looking to diversify their retirement portfolios with precious metals.
Key advantages include:
- Dedicated IRA specialists to guide investors through setup, rollovers, and metal purchases.
- Secure and insured storage through trusted partners like Brinks Global Services.
- Transparent fees and competitive buyback program for easy liquidity.
- Flexible investment options including gold, silver, platinum, and palladium.
While it may not be ideal for investors with very small retirement balances or those seeking in-person consultations or cryptocurrency investments, Priority Gold remains a top option for those seeking security, education, and a smooth IRA investing experience.
Bottom line
If you’re looking to safeguard your retirement with precious metals and want a provider that offers guidance, security, and transparency, Priority Gold is worth considering.
Ready to get started?
Click below to open your Priority Gold IRA today and take the first step toward a secure and diversified retirement.
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